Time Magazine has named its person of the year as “You” - by which it means “us”, dear readers, or everyone involved in Web 2.0. So congratulations to us - and to Time. It’s a brave move for a magazine that is definately “them’.

P.S.

I think some of the big bloggers are being a bit churlish about Time. If it’s a wheeze to get lots of traffic off bloggers, then they are only doing what most of us do, but don’t like to admit (they are succeeding too, so good for them). More likley it was less calculated, and a generous gesture to a rival form of media. Time’s “Person of the year” is not meant to be news, it’s meant to be a retrospective recognition, and a sign of the times that will be recognised in years to come. Perhaps bloggers don’t always have to be negative….