Edelman has broken its deafening silence on the Wal-Mart fiasco. Their top blogger, the much estimed Steve Rubel, says he had nothing to to with it. His boss, Richard Edelman, has finally apologised, which is the right thing to do, but would have been done much better by doing it much sooner.
He graciously says Edelman takes 100% responsibility - i.e. let nobody blame the client (which is the first rule of PR).
Some interesting comments on Neville Hobson’s postabout the whole affair.
I went to the Social Media Cafe and found myself on a 360% virtual tour.
Read more...I’m sitting in cafe or British Library, working on coding up Sophie’s fab new design for Storynory. I was just interrupted by a Skype user I did not know. I was a bit suspicious at first, but then delighted to find that I was chatting to a Storynory listener - born in [...]
Read more...Storynory has been written up in one of Korea’s leading national daily newspapers.
Read more...A while ago I was contacted by Noorjahan from Afghanistan. He asked me for permission to translate and publish Storynory’s version of the Golden Goose in the Dari language.
Read more...Blogging is not dead - but it’s true that Twitter has taken over some of the functions of blogging, including the trivia and the bilge.
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